2025 Year in Review - Febucci Team

2025 was not gentle. From huge wins to super stressful moments, I am grateful that I was able to do what I love for another 365 days and with my own team, and that I am surrounded by wonderful industry friends. But holy ** do I need to rest!!

What went right

• Signed work both for 2025 and for 2026 already, including both previous and new clients. This means that people stick around, happy of the way we worked, and new ones start looking for us as well. Huge responsibility but it makes me incredibly happy.
• We have released the biggest update for Text Animator for Unity so far, with many things that could have failed hard but didn't (custom store, shipping as DLL, custom license plus much more), and over 1000 copies sold in the first month.
• Released Text Animator for Godot in Early Access, and got the first version ready for Unreal Engine as well (Q1 2026).
• Gave talks and more at a few industry events, including a stress-free Gamescom which I have never experienced before.
• I have added a producer (and marketer) on the team. I am finally back writing code and I missed it. A lot.
• We have figured out many elements that weren't working before. This doesn't mean that we will be able to do everything we have planned for in 2026, nor that we won't change our mind or shift some goals. But we were able to find our balance in a year that was full of chaos and things to do.
• We are back posting things. New tools released, improved this blog and got back posting consistently. I am so happy about it!

What went wrong

• Some big companies are not paying the correct Text Animator licenses and do not care at all because "the Asset Store is cheap". Making tools is our profession and they'd have to spend much more if they were to build and maintain things from scratch. This doesn't help anyone and I am a bit tired of it.
• I spent too much time doing the producer, and not producing things instead. It is already fixed now that Gabriele is here, but in hindsight I should have gotten a producer on board earlier and focus on developing.